Write a Custom Social Title and Description
Goal: control the exact words shown when one product is shared, instead of the automatic ones.
- Go to Products > All Products and open the product.
- Scroll to the Social Media Settings box. If you cannot see it, click Screen Options at the top right of the screen and tick Social Media Settings.
- In Social Media Title, type your title (up to 60 characters). The grey hint shows what is used if you leave it empty.
- In Social Media Description, type your description (up to 155 characters).
- Click Update.
The counters beside each field show how many characters you have used. They turn amber then red as you reach the limit.
Your wording is used exactly as typed. The plugin does not add the price or “In Stock” to a custom description, so include them yourself if you want them.
How to check it worked
Section titled “How to check it worked”- Go to Products > All Products. The product’s Social column now says Custom.
- Open the Facebook Debugger from WB Plugins > Open Graph > Overview and fetch the product link. Your title and description are shown. See Check How a Product Looks When Shared.
Good to know
Section titled “Good to know”- With Yoast, Rank Math or SEOPress, your custom social wording is skipped when the SEO plugin already prints its own title. See Use with an SEO Plugin.
- To go back to automatic wording, empty both fields and click Update.