Marketing Blocks

Marketing Blocks

4 blocks designed to convert visitors into customers – pricing tables, testimonials, CTAs, and more.


Pricing Table

Display pricing plans for your products or services.

What You Can Do

  • Create professional pricing columns
  • Show original price for sales
  • List features with check/cross icons
  • Highlight “Most Popular” plan
  • Add ribbon badges

Settings

Setting Options Recommended
Title Plan name “Basic”, “Pro”, “Enterprise”
Description Short text Plan summary
Price Amount Your price
Price Prefix Text “$”
Price Suffix Text “/month”
Original Price Amount For showing discounts
Features List items 5-7 key features
Feature Icons Check/Cross Check for included
Button Text Text “Get Started”
Featured Yes/No Yes for middle plan
Ribbon Text “Best Value”

Best For

  • SaaS pricing pages
  • Membership plans
  • Service packages
  • Subscription options

Pro Tips

  1. Show 3 plans – Basic, Pro, Enterprise works best
  2. Highlight the middle option – Mark as “Most Popular”
  3. List 5-7 features – Not too few, not overwhelming
  4. Clear CTA buttons – Make it obvious how to buy

Testimonial

Single featured testimonial for maximum impact.

What You Can Do

  • Display powerful customer quote
  • Include author photo for credibility
  • Add star rating
  • Show company name

Settings

Setting Options
Quote Customer’s words
Author Name Text
Author Role Text
Company Text
Avatar Image
Rating 0-5 stars
Quote Icon Show/Hide

Best For

  • Hero section testimonials
  • Featured review on homepage
  • Case study highlights
  • Landing page social proof

Testimonial Carousel

Multiple testimonials in sliding format.

What You Can Do

  • Add unlimited testimonials
  • Show multiple at once
  • Auto-play through testimonials
  • Choose card or minimal style

Settings

Setting Options Recommended
Testimonials Add multiple 5-6
Layout Cards, Minimal Cards
Per View 1-3 1-2
Show Ratings Yes/No Yes
Autoplay Yes/No Yes
Loop Yes/No Yes

Best For

  • Dedicated testimonials section
  • Social proof on landing pages
  • Client reviews collection

Pro Tips

  1. Include photos – Faces increase trust
  2. Add star ratings – Visual credibility
  3. Keep it moving – Enable autoplay
  4. 5-6 is optimal – Not too few, not overwhelming

CTA Box

Call-to-action box to drive conversions.

What You Can Do

  • Create compelling CTA sections
  • Combine heading, description, button
  • Use as horizontal banner or stacked
  • Style with gradients and colors

Settings

Setting Options
Heading Your CTA headline
Description Supporting text
Button Text Action text
Button Link URL
Secondary Button Optional
Layout Horizontal, Stacked
Background Color, Gradient, Image

Best For

  • Newsletter signups
  • Free trial offers
  • “Get Started” sections
  • Contact prompts

Effective CTA Examples

Heading Button
“Ready to grow your community?” “Start Free Trial”
“Join 10,000+ happy members” “Sign Up Now”
“Questions? We’re here to help” “Contact Us”
“Don’t miss our updates” “Subscribe”

Building High-Converting Pages

Recommended Flow

  1. Hero with clear value proposition
  2. Features showing benefits
  3. Testimonials for social proof
  4. Pricing with clear options
  5. CTA to close the deal

Placement Tips

Block Best Placement
Pricing Table After features section
Testimonials After pricing or features
CTA Box End of page, after testimonials
Counter Hero section for stats

Back to All Blocks | Next: BuddyPress Blocks

Last updated: January 26, 2026