Your First Ad in 5 Minutes

Get Started

This guide walks you through creating an ad, placing it in a zone, and displaying it on your site — from start to finish.

Before You Start

Make sure you have:

  • WB Ad Manager (free) and WB Ad Manager Pro both active
  • License activated
  • At least one page created (any page will do for testing)

Minute 1: Create the Ad

  1. Go to WB Ad Manager → Ads → Add New
  2. Enter a title (this is internal — visitors don’t see it)
  3. Choose your ad type:
Ad Type Best For What You Need
Image Banner ads, visual promotions JPG or PNG file + destination URL
HTML Third-party ad code, rich media HTML/JavaScript snippet
Text Simple text links, sponsors Headline + description + URL
  1. Upload your image or paste your ad content
  2. Enter the destination URL — this is where visitors go when they click the ad
  3. Click Publish

Minute 2: Create an Ad Zone

Ad zones are placement containers. One zone can hold multiple ads and rotate between them.

  1. Go to WB Ad Manager → Ad Zones → Add New
  2. Enter a name (e.g., “Sidebar Banner” or “Header Leaderboard”)
  3. Set the size to match your ad (e.g., 300×250 or 728×90)
  4. Click Publish

Note the zone’s slug — you’ll use it in the next step. Find it in the Ad Zones list under the zone name.

Minute 3: Assign the Ad to the Zone

  1. Go back to your ad (WB Ad Manager → Ads)
  2. Click the ad title to edit it
  3. In the Ad Zones meta box on the right, check your zone
  4. Click Update

Minute 4: Add the Zone to a Page

Display your ad zone using the shortcode. Add it to any page, post, or widget area.

Edit a page and add this shortcode to the content:

[wbam_ad zone="your-zone-slug"]

Replace your-zone-slug with the actual slug from your Ad Zones list.

You can also use the WB Ad Manager widget in Appearance → Widgets to add a zone to any sidebar without using a shortcode.

Minute 5: Verify It Works

  1. Visit the page where you added the shortcode
  2. Your ad should appear in the zone
  3. Click the ad to test click tracking
  4. Check WB Ad Manager → Analytics — you should see an impression and a click

Shortcode Reference

Shortcode Use Case
[wbam_ad zone="zone-slug"] Display one ad from a zone
[wbam_ad id="123"] Display a specific ad by ID
[wbam_ads zone="zone-slug" count="3"] Display multiple ads from a zone

Common Ad Sizes

Size Name Common Placement
728 × 90 Leaderboard Header, footer
300 × 250 Medium Rectangle Sidebar, in-content
160 × 600 Wide Skyscraper Sidebar
320 × 50 Mobile Banner Mobile header

Next Steps

Now that you have a working ad:

  • Set Up the Advertiser Portal — let others buy ad space on your site
  • Configure Payment Gateways — accept payments from advertisers
  • Create Campaigns — group ads with budgets and schedules
Last updated: March 4, 2026